Chapter One
Minds Rule the World
The Beetles, the script of the movie The Sound of Music, the personal computer…… these are just a few of the ideas that were once rejected by experts as bad ideas. Every failed business was once considered a great idea by someone. The problem most times is not in the idea but rather in the articulation and execution of the idea. Successful businesses were once considered bad ideas by the experts.
The truth is that there is really no bad idea. Whether an idea is considered good or bad is subjective but the fact is that ideas rule the world. The possibilities that you enjoy in life will be determined by ideas and your response to them. This course is about generating ideas on purpose. It is about thinking through from A to Z. It is about taking full control of your mind to produce results that are desirable to you.
I have seen people flock to certain professions because they think there is a profession that makes people wealthy. I have however seen wealthy bankers and poor bankers. I have seen wealthy lawyers and extremely poor lawyers. I have seen wealthy doctors and poor doctors. This tells us that there is no perfect profession. Similarly, I have seen people flock out of Africa in search of greener pastures. However, in the countries in Europe and in North America where these people flock to, I have seen poor people as well as extreme levels of poverty. This tells me that there is no perfect location. I have also seen people who work extremely hard and yet have not been able to break out of poverty. It would seem that the way out is not in working hard but in working hard in a smart and informed way. It is about working hard in a way that engages the fullness of the human potential to break out of man-made boxes of limitation.
Strategic Thinking is the ability to think with a purpose. It is the ability to deliberately generate ideas. It is the ability to think about the future and see what does not exist. It is the ability to call those things which be not as through they were. By this ability, battles have been won and kings have ruled and subdued enemies. By this ability great civilizations were built in the past and by the same ability great companies have been built and are being built today. It is through that same ability that you will build the life of your dreams or the business of your dreams.
The first step is to teach you how to think. This may sound absurd as you probably already think a lot. That is where the problem is. For most people, thinking is an unconscious activity. The first part of this course is dedicated to making a deliberate thinker out of you. The quality of your life will be determined by the conscious use of your mind. I am also going to recommend a lot of books for you to read because I believe that the person who does not read has no advantage over the person who cannot read. Abraham Lincoln famously said, ‘things I want to know are in books; my best friend is the man who’ll get me a book I ain’t read.’
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